Smartraining Tourism Marketing Training - New Zealand, Tourism Business Success Programme, Starting a tourism business, growing tourism business
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About us

SMARTraining: professional marketing education since 2001.
We offer the following services:
  • Professional Marketing Education through Smartraining. We offer a range of highly acclaimed marketing programmes and workshops. Click here for more info on the marketing training timetable and click here for training testimonials!
  • Marketing Consulting Projects: helping businesses develop their strategic marketing plans and practical marketing action plans & budgets, including website design. Click here for more information on Marketing Consulting.
  • Tourism Marketing Group: we operate the Smartourism Marketing Group - a group of quality tourism operators that work together to market their businesses internationally. Click here for more information on Smartourism.

NZTE Regional Business Partner Voucher Scheme

Our training and 1 on 1 coaching services qualify for the above voucher scheme, offering up to 50% funding. Click here for more information to see if you qualify for funding under this scheme.
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PictureMarijke Dunselman
Marijke Dunselman, Marketing Specialist and owner of Strategies Marketing Consultancy Ltd, SmartrainingTM and the Smartourism Marketing Group.

Marijke is an established Marketing Specialist and Trainer with  over 25 years’ experience in marketing and professional development. She set up Strategies Marketing Consultancy Ltd in Queenstown in 2006.

Prior to that, she worked as a Marketing Consultant for SMS Ltd  and as Manager of Tourism Southland, a Regional Tourism Organisation.

Other work experience includes working for several corporates internationally, including Heineken, Randstad (the world’s largest recruitment agency), KLM (Dutch airline) and in market research and education.

Over the past 17 years, she has assisted hundreds of New Zealand businesses and organisations in developing their marketing strategies. She has also been involved in a range of government funded projects.

Other marketing initiatives include setting up several Tourism Marketing Groups such as Smartourism. She works with a range of businesses and has strong expertise in the Tourism Industry. In 2016, she attended her 16th TRENZ (largest tourism trade show in NZ).

Marijke's educational background:
  • Bachelor of Business degree majoring in International Marketing - Netherlands
  • Diploma of Teaching - Secondary School (majoring in French & Economics) - Dunedin College of Education
  • Master of Entrepreneurship - University of Otago

Marijke has a passion for training and has developed and  presented a series of workshops and training programmes throughout the South Island in the last 17 years. She is an approved presenter and business coach for New Zealand Trade and Enterprise. Click here to read training testimonials.

Several new workshops and programmes have been developed recently under the SmartrainingTM  brand, including an Online Sales Training course which has been launched nationwide. 

Marijke grew up in the Netherlands, France and the USA and speaks four languages fluently. She emigrated to New Zealand in 1994 and loves living here!

Her spare time activities include the outdoors, walking, skiing, Pilates, walking her dog Jessi, horse riding and paddle boarding.


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Jessi, the office dog!

And last but not least - here's Jessi the office dog. She was born in November 2013 and is a black Labrador.
She has a hard life consisting of eating, playing, sleeping and gets taken for long walks, then sleep more, eat more, walk again. She's very smart and learns new tricks all the time! Her special trick is finding golf balls... hundreds of them here at Jack's Point!

SMARTraining Marketing Education
(owned by Strategies Marketing Consultancy Ltd)
PO Box 30
Queenstown, New Zealand
Phone: 021 456451
info@smartraining.co.nz
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  • Home
  • Tourism Business Success Programme
  • Agritourism Success Programme
  • NZTE Funding
  • Testimonials
  • Calendar
  • About us
  • Contact